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The Best Event Structures for Lean Teams (Reviewed After 50+ Events)

Running events with a lean team is no longer the exception. It is the operating reality. Across more than 50 events I have reviewed and led, the difference between teams...

The Event Decision Framework: How Teams Make Faster, Clearer Decisions

The Event Decision Framework: A 60–90 minute facilitated process for alignment, clarity, and faster decisions Purpose To give the team a shared set of rules for making decisions when: trade-offs...

What Does Strategic Event Leadership Actually Do (That Event Planning Doesn’t)?

Event planning and strategic event leadership are often treated as interchangeable. In practice, they are different roles with different accountabilities. Event planning ensures delivery. Strategic event leadership ensures direction. Strong...

DIY Events vs Strategic Event Leadership: Where Organizations Lose Momentum

Many founder-led and fast-growing organizations start the same way, with a strong internal team planning events in-house. Someone “owns” logistics, another person handles vendors, marketing promotes, and leadership shows up...

Event Management Models Explained: In-House vs Agency vs Fractional Leadership

As organizations scale, events tend to grow faster than the systems that support them. What starts as a few annual meetings or customer events can quickly turn into a full...

The Top 5 Event Problems That Can’t Be Solved by Hiring Another Coordinator 

When events start to feel overwhelming, teams often default to the same solution. They hire another coordinator. They add another junior role. They assume more hands will automatically reduce pressure....